Specifically, the E-Pace has been created to maximise spaciousness inside the auto. This latest crossover confidently casts its own shadow with a design theme paralleling that of the stunning Jaguar F-type coupe. The exclusive event at the ExCel in London featured over 70 Vives to give guests a virtual sneak peak of the model with a further 12 VR pods featuring a series of interactive technology stories, to dive deeper into the mechanics of the E-PACE.
There's also a new Adaptive Dynamics system that adjusts the E-Pace's damper settings every 10ms.
In addition to standard all-wheel-drive, the top-of-the range diesel and petrol models have Active Driveline all-wheel drive. And it won't be the final SUV from Jaguar - an all-electric model, the I-Pace, launches in 2018. With around 80,000 vehicles sold since launch in 2017, the F-PACE is fastest selling Jaguar in the company's history and there was a clear customer demand for a compact Jaguar SUV. S-model and above trims get J-blade daytime running lights, while the rear lamps are LED as standard.
The 8.42-litre centre console compartment can house four large water bottles, as well as configurable cupholders and trays; the lockable glovebox is 10-litres, while the front door bins are 10.56-litres with 8.26-litres in the rear.
Given the strong level of practicality, stylish looks and seemingly generous base spec, you would expect a higher price tag than the £28,500 touted. As for the weight, the E-Pace is a porky 1,700kg.
A second official image shows the E-Pace alongside the F-pace and I-Pace, revealing that the E-Pace has bigger, more aggressive front air vents than its siblings, and side windows that taper to a point at the rear of the vehicle, much as the F-Type sports car's do.
Like an F Pace that's been in a really neat crash
The E-Pace has a much more rounded aesthetic than the F-Pace, although it incorporates several cues from Jaguar's line-up.
A 10-inch colour touchscreen will be home to Jaguar's latest Touch Pro infotainment system, with smartphone commands, such as pinch and swipe to zoom in or change screen displays.
There is even a gesture-controlled tailgate and about 5 USB charging points. Unfortunately, Apple CarPlay and Android Auto are absent from the features list.
In terms of dimensions, the E-Pace measures up well with any of its German adversaries.
Magna will also produce the firm's previously announced first electric model, the I-PACE, from 2018, although JLR has said it wants to build low-emissions vehicles in Britain if certain conditions are met.
There's plenty of safety kit on-board with autonomous emergency braking, pedestrian detection and lane keep assist.
It would take a very conservative punter to bet against the smaller, less expensive and at face value, equally desirable (for those looking for an SUV anyway) E-Pace to do a similar job. The fully loaded R-Dynamic HSE is priced at $53,100.